Aspen Pharmacare Australia is a wholly owned subsidiary of Aspen Pharmacare Holdings Limited, the largest listed pharmaceutical company in South Africa, with market capitalization of around US$8 billion.*
Aspen commenced operations in Australia in May 2001 and since then has acquired and launched many brands of both prescription and over the counter medicines.
There are many tried and trusted brands in Australia which are no longer actively promoted by pharmaceutical companies because they are either off patent or their volumes are too low to warrant the cost of promotion. Sometimes in large companies turning over hundreds of millions of dollars, a $5 million product is not even on the radar screen, so to speak.
Many older products are still very effective and have individual modes of action that are not matched by newer products. They are also cost effective to the consumer and to the government. Just a simple reminder to doctors often results in renewed support as doctors often forget due simply to the enormous workload and pressure they are put under. A twist on an old saying, "Not dead but forgotten".
Another strategy of Aspen is to recruit salespeople who have strong customer relationships and are themselves liked and trusted by doctors. Unlike some companies, where there are multiple representatives calling on doctors to promote the same product, Aspen representatives are servicing an extensive range of products that are widely used. Because these products are reasonably well known to the medical community, sales calls are not as time consuming and certainly not as demanding. We aim to help.
Since 2005 Aspen have engaged in Sales and Marketing agreements with:
- Flen Pharma
- Astra Zeneca
Please refer to the full product list for all currently available Aspen Pharmacare Australia products.
Our Pharmacy products are ever expanding and pharmacists should keep a watch for Aspen mailings on new products.
If Doctors or Pharmacists want more information or wish a representative to call about Aspen Pharmacare products, our contact details and an information request form can be found here.
*Aspen Year End Results Presentation 30 June 2010